About Us

We are data-driven Marketing experts since 2016

We're passionate about helping small businesses use technology to scale their business

I launched automatico in 2016 after spending five years on large-scale marketing automation projects.

The idea was simple – take everything I’d learned in data-driven marketing and make it accessible to smaller businesses.

I started with ActiveCampaign – a great platform at the time – but its pricing has soared as it shifted focus to mid-market and enterprise clients.

Over the past year, I’ve been working with Salesforce – specifically their SME-friendly Starter and Pro Suites.

So, who is automatico? It’s a consultancy co-owned by Zoe Lai – a well-known Salesforce expert in Australia – and myself. We’re supported by a small offshore team and a trusted network of partners for specialist work.

We’ve been fully remote from day one – with a distributed team that has delivered projects for clients across the globe.

Feel free to get in touch if you’d like to learn more about who we are – and how we can help.

Lawrence Ladomery
Founder & Director